When websites are designed, sometimes they are used to help sell a company's products and/or services. That's so both ends of the line (the merchant and the customer) get what they want. The merchant receives the money the customer pays, and the customer receives what she paid for (based on how the site goes together).
The connection between money and web design lies within one key ingredient: simplicity. It has to be presented in a way the customer and merchant see fit and can agree on.
I think that the dot com boom/bust had an awful lot to do which where we are today. People just weren't ready in the numbers they are today. While this wasn't necessarily a bad thing (unless you were heavily invested in dot com companies at the time of the bust) as it taught developers what worked and what didn't. The tools we have today at out disposal are, in a word, amazing. Who would have thought 5-10 years ago (closer to 10 than 5) that we would be able to embed out audio and video directly into the page or, better yet from a page load standpoint, link to them so they start playing when we hit the page? Who would have thought 5-10 years ago (OK again, closer to 10 than 5)that a web designer can create a relatively simple file and have every page in his/her site look exactly the same (content not withstanding)? Who would have though that you could make money on the web? All of this is possible today.
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